Google Ads Playbook
Frequently asked questions
Questions about which playbook to start with, what each book covers, available formats and how the companion resources will work.
Yes. The KSJ books are written in plain English for owners and small teams. Each one turns a complicated subject into a practical sequence of decisions, actions and checks.
Start with the constraint closest to today’s goal. Choose WordPress, SEO or Copywriting to strengthen the foundations; Marketing, Google Ads or Meta Ads to improve growth; and The AI Operator to build a more capable way of working across the business.
No. Every book is designed to stand on its own. The collection becomes more useful when you combine the guides that match the same business objective.
Yes. The writing and examples use a UK small-business context. Platform, privacy and sector rules can change, so readers should obtain qualified advice where the consequences matter.
They are working guides. The emphasis is on practical frameworks, review questions, checklists and 90-day operating rhythms that can be applied to a real business.
The current collection includes 2026 and 2027 editions alongside The AI Operator. The edition is shown clearly on each book where applicable.
Confirmed Amazon UK links are shown on the relevant book cards. Further direct listing links will be added to the collection as they are confirmed.
No. The books and this website are independent and are not affiliated with, endorsed by or sponsored by Google, Meta, WordPress, OpenAI or other named platforms. Names are used only to identify the products discussed.
Confirmed Amazon UK listings
Direct purchase links are shown here as each title’s Amazon UK listing is confirmed.
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